CAMPAIGN STRATEGY
HOPE IS NOT
A STRATEGY
Campaigns without a plan are just expensive ways to lose. We build the roadmap to victory—then we execute it relentlessly.
Answer honestly. Check what you DON'T have.
We don't have a clear path to 50%+1
We don't know our opponent's vulnerabilities
Our message hasn't been tested with real voters
We don't have a week-by-week campaign timeline
Our budget isn't allocated to specific tactics
We don't have a crisis response plan
0/6
Check the gaps above to see your vulnerability level
THE DIFFERENCE
CHAOS VS. STRATEGY
WITHOUT A PLAN
- Reacting to whatever your opponent does
- Spending money on "whatever feels right"
- Different message every week
- No idea which voters you need
- Scrambling when attacks hit
- Hoping turnout breaks your way
- Finding out you lost on election night
VS
WITH LDM STRATEGY
- Forcing your opponent to react to you
- Every dollar mapped to specific outcomes
- One disciplined message that compounds
- Precision targeting of persuadable voters
- Crisis playbook ready before you need it
- GOTV plan built on real voter data
- Knowing you'll win before polls close
STRATEGIC SERVICES
THE STRATEGY ARSENAL
Everything you need to build and execute a winning campaign plan.
01
PATH TO VICTORY
We reverse-engineer your win number and build the targeting, messaging, and tactics to hit it.
- Voter file analysis & targeting
- Precinct-level strategy
- Coalition mapping
- Win number modeling
02
OPPOSITION RESEARCH
Know your opponent better than they know themselves. Every vote, every statement, every vulnerability.
- Deep background research
- Voting record analysis
- Public statement compilation
- Vulnerability assessment
03
MESSAGE DEVELOPMENT
Craft the narrative that moves voters. Tested, refined, and built to withstand attacks.
- Polling & focus groups
- Message testing
- Debate preparation
- Rapid response messaging
04
CAMPAIGN PLANNING
Week-by-week roadmap from announcement to victory. Nothing left to chance.
- Campaign timeline development
- Budget allocation strategy
- Milestone planning
- Contingency scenarios
STRATEGIC VICTORY
STRATEGY WINS ELECTIONS
UNDERDOG CAMPAIGN
"They told us we couldn't win against a 20-year incumbent. LDM found the path. They built the plan. We executed. Now I'm the one in office."
0
Year Incumbent Defeated
— State Representative, Southern State
BUILD YOUR BATTLE PLAN
READY TO
WIN?
Confidential strategy session. Tell us your race, your opponent, your timeline.
We'll tell you if there's a path—and how to walk it.
REQUEST CONFIDENTIAL CONSULTATION
100% confidential. Your opponents will never know.